Porn basslines as a marketing tool

[Spiffy McMoron]

Id like to mention that I've noticed that (many) women do love the scent of AXE/Lynx...in extreme moderation.

That being said, dear zitty, 16-year-old:

Axe will not get you laid. Acting like a dumbass will not get you laid. Good luck with that, though.

And for the record, had there been Axe when I was 16, I probably would have three baths a day in the stuff if I thought that it would improve my chances. Now I know better.

[Binky]

lol

yeah we have lynx

I remember the add where the guy is in the shower, put on his lynx body wash and the floor falls out from under him into a all woman gym/araobix hall. He starts dancing around and they mimic his ever move.

He was ugly as but hot tooshy

[Sliceanddice]

*falls over giggling* seeing as how many teenage girls i know love the smell of Axe yeah they do think they well get laid.
My sister likes it so much she actually buys and wears the stuff.

And why do boys feel the need to bath in the stuff?
http://www.theaxeeffect.com/axespraymore.html theres your answer.

[Greenday]

I'll use Axe, but only in small amounts. And it sure as hell isn't a good deoderant, that's for sure.

I remember walking down the freshman hallway of high school my senior year and you'd choke on the fumes from the ridiculous amounts of Axe the guys would use. Dumbasses.

Freshman year of college? My roommate pretty much bathed in the crap. Like, one moment I'd be sleeping, the next he'd use his Axe before going to class and I'd want to puke. Dead of winter I'd open the window just to air the room out. I ended up buying a mini-bottle of Oust to use to get rid of the smell. On a side note, that little bottle was EXTREMEY effective. One burst would cover my whole room.

[Mr. Rager!]

Hmm... I'm not a fan of axe, but that's because I own a lot of cologne and I typically go with that. Although it used to be a daily thing for me, it's not so much anymore. Sometimes, I just like to not smell like anything.

Now, a funny story with axe. My roomie T who goes plain joe (I guess) ALL the time was in the living room waiting for one of his friends. And I could smell the axe, but I didn't know what it was. So I go, "did you put on cologne??"

And he goes, "nope, it's axe. I didn't have time to do laundry..."

I'm like "ahh... so you choose axe."

He goes, "yeah. I don't really like the stuff... but you don't smell dirty clothes, do you?"

I just laughed and continued on about my day.

[JustADude]

What's wrong with Old Spice deodorant and a smell-alike knockoff of a brand name cologne, eh? Works for me pretty dang well. I may have only had 2 relationships worth talking about, but they both lasted years and the second picked up almost as soon as I was over the first.

There must be something in the pheromones they use that most people like, while others (myself included) can't stand. The common denominator seems to be (and please don't be offended by this if you like Axe) the level of cognitive ability a person has... not how 'smart' they are, but how fast and throughly they process information. The more active their brains are the more they dislike the stuff, which I attribute to a fundamental difference in biochemistry, so the only way I'd use Axe was to spritz some in the air and then talk to the women that went 'Ewe, Yuck'.

[Andara Bledin]

The more active their brains are the more they dislike the stuff, which I attribute to a fundamental difference in biochemistry, so the only way I'd use Axe was to spritz some in the air and then talk to the women that went 'Ewe, Yuck'.

That concept just amuses the hell out of me.

It'd be interesting to do studies to see how people with varying brain function reacted to aural stimuli.

^-.-^

[tollbaby]

I once dated a guy who wore Axe Essence.... I could NEVER get enough of how he smelled. *sigh* Current guy uses the British equivalent (can't remember what it's called, but he smells GOOOOOOOD).

[Delphae]

Axe and Lynx even have pretty much the same bottle. My cousin was in a Lynx (at least I think it was Lynx) commercial a few years ago with Ben Affleck. She played a cashier.

[skeptic53]

Plus ca change, plus la meme chose...

Back in the swingin' 60's, when I was in Junior High (no middle schools back then) there was a very similar marketing campaign with very similar results.

The stuff was called "Hai Karate" and came with illustrated instructions for defending yourself from women coming at you wild with desire because you were wearing it. TV commercials showed guys getting mobbed by women.

Teen guys bathed in it, the locker room reeked of it, the whole bit.

The other popular stuff was "Brut", which I think is still around. I don't remember their ad campaign.

[tollbaby]

Well, see, the advantage with my ex and the current fella is that it's used in moderation. Heck, there isn't even any residual reek left when the boyfriend sprays it on himself first thing after his shower Just leaves him smelling good enough to eat....

I need to run home for an hour or so.

[JustADude]

I need to run home for an hour or so.

*snigger* Okay, so I could be wrong about the higher brain function stuff if you like it.

Then again it might be a sensitivity threshold thing, and it's the fact that he treats it like cologne (a dab'll do ya) instead of like deodorant (more is better) that makes the difference.

[tollbaby]

*snigger* Okay, so I could be wrong about the higher brain function stuff if you like it.

Then again it might be a sensitivity threshold thing, and it's the fact that he treats it like cologne (a dab'll do ya) instead of like deodorant (more is better) that makes the difference.

I swear, they MUST use pheremones in the damn stuff, because I come home from work, hug him, SMELL him, and instantly want to jump him. (no, I didn't run home earlier....) With the ex, I once walked through O'Hare airport (in the same city where he lived) and someone who SMELLED like him walked by, and I was instantly stopped dead in my tracks. Sense of smell can be a very powerful thing

[Gurndigarn]

What's wrong with Old Spice deodorant and a smell-alike knockoff of a brand name cologne, eh?

Because they're rather potent.

I've noticed, through the years, that people's noses are attuned in different ways. Some people MUST have artificial fragrances everywhere. Other people can't stand the chemical smells they give off. And, of course, a bunch are in the middle.

I'm on the non-chemical side, myself. I would rather smell essence of human* than most perfumes, colognes, aftershaves, etc., that people slather on. In fact, it took me about 35 years toiletries that I've actually enjoy being around, and that's only because I started scouring health food stores.

* Essence of recently bathed human, mind you. And not bathed with Dial, Irish Spring, Lava, or any other stinky... er, heavy deoderant soap.

There must be something in the pheromones they use that most people like, while others (myself included) can't stand. The common denominator seems to be (and please don't be offended by this if you like Axe) the level of cognitive ability a person has... not how 'smart' they are, but how fast and throughly they process information.

It's an interesting idea that would make a fun waste of taxpayer's money studying it. Though I've found some rather bright people who go heavy on the scents.