My company is trying to drive business through the internet and we've recently been getting more and more coupons that are available online for customers to print out and bring to the store to use.
I hate coupons printed at home because it's harder to spot the fakes but even so it wasn't very hard to notice that something was wrong with this guy's coupon.
As everyone in retail knows, coupons have exclusions. Often a nice tidy paragraph of things that are NEVER included in the promotion the coupon offers.
The entire paragraph of exclusions was missing.
When we took a closer look we noticed that there was no black ink used to print the coupon. Conveniently enough the only necessity for black ink on the coupon was for the exceptions. Everything else was in color.
The guy was demanding that we apply the coupon to something that was excluded because his coupon "has no exclusions".
Despite the fact that when he opened the link to print that coupon out he would CLEARLY have seen that exclusions were present.
And of course,
He got is way.
I hate coupons printed at home because it's harder to spot the fakes but even so it wasn't very hard to notice that something was wrong with this guy's coupon.
As everyone in retail knows, coupons have exclusions. Often a nice tidy paragraph of things that are NEVER included in the promotion the coupon offers.
The entire paragraph of exclusions was missing.
When we took a closer look we noticed that there was no black ink used to print the coupon. Conveniently enough the only necessity for black ink on the coupon was for the exceptions. Everything else was in color.
The guy was demanding that we apply the coupon to something that was excluded because his coupon "has no exclusions".
Despite the fact that when he opened the link to print that coupon out he would CLEARLY have seen that exclusions were present.
And of course,
He got is way.
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